Naturally, since we have put so much heart and soul, time and money into our dream venture, we are driven to continue that same spirit in the creation of our brand new franchise company.

We believe that the Ugly Mug concept has a place in many neighborhoods and we are looking for dedicated entrepreneurs to share in this untapped potential.

  • Do you have the personality, the business foresight and the stamina to operate an Ugly Mug in your area?

  • Would you enjoy running a business that’s a credit to its neighborhood while reaping the financial benefits of its success?

If so, then give yourself the opportunity to learn more about what is involved in applying for an Ugly Mug franchise. Spend a while visiting our website’s franchise pages and find out answers to some common questions, then to learn more details, complete our online Franchise Information Form or call us toll free at 1-866-243-7333. Upon receipt of your request, one of our knowledgeable Franchise Consultants will contact you to discuss your interest in more detail.
  • True Turn-Key Program
  • Easy to Operate
  • Site Selection, Design and Construction
  • Hands-On Training and Continuing Support
  • Equipment, Fixtures & Furnishings
  • Initial Inventory, Signage, etc.
  • Deposits, Fees, & Licenses
  • Grand Opening Advertising Campaign
  • Attractive Protected Territories
That’s right: when you turn the key to the door, everything you need to operate your own Ugly Mug will be in place – down to the napkins and drink stirrers! We don’t want our Franchisees to have to worry about unexpected eleventh-hour additions, finding sources for significant additional funding, or dealing with irritating unseen costs that can deliver a severe shock to their bottom line. We have already done the hard work of studying, examining, developing and refining to create a comprehensive franchise program … so you’ll be able to concentrate on doing business, instead of worrying about what you’ll find after you turn the key.
Ugly Mug’s carefully controlled system of operation enables Franchisees to produce consistent results that really work. Our system has proven so successful that we are now ready to replicate it in other “hometowns” across the country. Our ordering, storage and inventory techniques allow us to offer an astoundingly varied menu while maintaining surprisingly low inventory and storage requirements. Time-tested commonsense preparation procedures will help Franchisees to run efficiently in a surprisingly short period of time.
Each Franchisee receives an extremely detailed operations manual, covering every aspect of the Ugly Mug program, including proprietary recipes, proven production methods, helpful hints, procedures and inside knowledge that can only be gained from years of experience in this field. We will teach you everything you need to know to run your Ugly Mug business efficiently, effectively and profitably. In addition, we’ll instruct you how to promote your new business, and then increase the range of your marketing to help increase profits and progressively enlarge your customer base. After you are up and running, we’ll be there to help and encourage you as we grow together into previously untapped territories.
Since finding the right setting for your business is so important to achieving long-term success, we spend as much time as necessary to seek out prime available locations. We assess the practical potential for long-standing profitability and help negotiate the most favorable lease terms. Each Ugly Mug is custom designed to provide the most cost effective build out while offering a floor plan that maximizes space and encourages operating efficiency. Having access to the best design and construction professionals in the business, Franchisees can benefit from their expertise in the planning, layout and operation requirements of the restaurant and bar industry. Every Ugly Mug’s construction schedule will be coordinated to coincide with the completion of initial franchise training, allowing Franchisees to begin business as soon as possible.
Every part of this amazing franchise offering has been chosen to provide the most efficient and economical operation of our restaurant and bar business, keeping wastage to a minimum, and maintaining the most efficient production levels. At the same time, our Franchisees can benefit from the tremendous reputation that the Ugly Mug name already carries. We want every Ugly Mug to offer the warm and welcoming spirit that has always greeted our guests. Each Ugly Mug franchise will keep the same comfortable and familiar look that is unique to the Ugly Mug image. All the equipment, fixtures and furnishings required to start business from day one is included in our franchise program. Just add your own hospitable personality and you’re well on your way to creating a favorite meeting place in your own neighborhood.
Interior and exterior signs, marketing materials and an initial inventory are included in the franchise program. On the first day open to the public, Franchisees will be fully stocked and ready to offer the same quality of service and extensive menu choices and beverages that our original location still serves.
We realize that, as a business owner, you need to be fully aware of the funds needed to cover deposits, license fees and related business expenses. We will keep you informed of the costs involved, so that you can take the steps necessary to acquire adequate funding and be ready to meet the expenditure associated with opening and operating your Ugly Mug facility.
Well before the Grand Opening, we’ll help you to get properly prepared for this important milestone, so that you get the most out of the occasion. The buzz surrounding this exciting and fun event will help foster good neighborhood relations and promote that all-important “word-of-mouth” publicity around your community. You may be surprised at how rapidly the news of an Ugly Mug opening in the area will spread.
The definition of a prime location can differ greatly from business to business. We have a vested interest in the success of our franchise and are very motivated to share our expertise in suitable site selection and lease negotiation in order to help new Franchisees open as quickly, effectively and affordably as possible. Our location experts can prove invaluable in finding sites within the most demographically compatible areas to match Ugly Mug’s unique profile. Once a suitable locality has been found, our experienced professionals can work effectively with landlords to reach agreement on much more favorable lease terms than an independent business owner may be able to negotiate. If you would like to be considered for the most desirable locations in your area, then take the next step and send in your request for more information right away. Complete our Franchise Information Request Form and we will contact you to discuss this opportunity in more detail.

Before business ownership dreams can become an attainable reality, it is essential that Franchisees secure all the funds necessary to own and operate their own Ugly Mug store. Our highly experienced Franchise Consultants are ready to help Franchisees to thoroughly comprehend, evaluate and successfully select the best financing option for their specific needs. We’ll be there during the frequently demanding financing process, and will do whatever we can to help effectively secure all the monetary resources necessary to own and operate an Ugly Mug enterprise.